Our story
La Moda, Italian for style.
The La Moda story is as much the story of Mary Scasino, La Moda's founder and owner, as it is the story of the business. The two have been intertwined for over 40 years.
Since 1983
A one-of-a-kind boutique.
In the early 1980s, Mary began working at a Fairfield County marketing agency after graduating from college. The job was short-lived, as her passions pulled her in a different direction. Mary left the fast-paced world of advertising in 1983, armed with her dream of opening a one-of-a-kind fashion boutique, where modern fashion and passionate, personal customer service were the norm: a place where Mary could cater to each woman's unique style to create custom looks, outfits, and pieces. In 1983, La Moda (Italian for style) opened its doors in its original Fairfield location.
Mary worked tirelessly on La Moda, constantly travelling into Manhattan to purchase the latest clothes and personally bringing the merchandise back to Fairfield on the train. Her vision had always been to provide the highest quality clothing and the highest quality service.
Mary's close friend, celebrity hair stylist Richard Penna, loved her vision and passion so much that he offered her a beautiful space in the plaza of his hair salon in Hamden. That space became La Moda's second location, nestled between downtown New Haven and the Quinnipiac Valley.
No one person has the same style forever. We are all constantly growing and changing, so our style is as progressive and creative as we are. My mission is to help women discover themselves, in any season, through the art of shopping and fashion.
"Not only do I get to do what I love, but I get to spend my days with women I love, and learn from them too," says Mary. "La Moda is a home for not only the latest styles from LA to Manhattan, but a place to discover yourself."
La Moda welcomes everyone at both of our locations. We hope to creatively consult with you on your next shopping experience!
Visit us
Come say hello.
Stop by either boutique, or call ahead to book a private Sunday appointment.
Hours and directions